For many years I worked with the in-house creative team at AIR MILES®, helping to further engage their member base of over 10 million in new and exciting ways.
National promotions
Email campaigns
One of my first missions with the company was to revitalize a triggered email series for the AIR MILES® Shops branch of the business. Our goal was to give the design a much-needed facelift while also making the messaging more motivational and relevant to the reader’s stage in the customer journey.
